Behavioural Design Academy

Europe's no.1 Behavioural Design Academy to master the latest know-how in behavioural design, and to learn an easy-to-apply method to influence minds and shape behaviour of clients, employees, citizens or yourself.

Download our brochure and get a first FREE training that will help you reach your personal goals.

 
iglo
Rabobank
randstad
achtung
aidsfonds
CentraalBeheer
TEDx
stad
 

Learn to nudge behaviour and choice

Do you want to learn how you can influence choices and shape behaviour? But need this knowledge to be practical so you can start using it right away to boost the success of your business, products, policies or ideas?

I want to train
myself

Want to master the fundamental theory, the mindset, and method to reach your business or personal goals by being able to influence decisions and shape behaviour using Behavioural Design?

Take me to the 2-day open edition training

I want to train
my team or company

Want your teams to master the fundamental theory, the mindset, and method to reach business goals by learning how to influence decisions and shape behaviour while working on an actual company case?

Take me to the tailor made in-company training

Behavioural Design is all about designing choice. Understanding how people make decisions and how to shape their behaviour is the missing layer to turn your ideas or business into a success.

Upcoming training

Foundation Course open edition
25 & 26 April 2019
Enrollment Open
English

Become a certified Behavioural Designer

2-day Foundation Course in Amsterdam & 6 months of Continuous Learning
Only 5 seats left
Investment 1990,- 1490,-
Foundation Course open edition
16 & 17 May 2019
Enrollment Open
Dutch

Become a certified Behavioural Designer

2-day Foundation Course in Amsterdam & 6 months of Continuous Learning
Only 4 seats left
Investment 1990,- 1490,-
Foundation Course open edition
27 & 28 June 2019
Enrollment Open
English

Become a certified Behavioural Designer

2-day Foundation Course in Amsterdam & 6 months of Continuous Learning
Only 12 seats left
Investment 1990,- 1490,-

“The best part of the BDA? Everything. Every insight, model or knowledge is useful for everybody and every group. B2B, B2C, online, offline and I forget to mention the great location, hosts, and other activities.”

Jasper Wouterse
Digital Strategist – Dallas Antwerp

“The Behavioural Design Academy is very interesting & helps companies give structure/ a good method to create and test new ideas/ start campaigns and products. I definitely use these methods in my daily work.””

Veronique Bos
Communication specialist Centraal Beheer Achmea

For who are the in-company master classes the best fit?

For companies & teams. These master classes are a perfect match for you if you want your teams:

  • To master the how of becoming truly customer-centric
  • To learn a shared method and language
  • To increase the success rate of your strategic business goals
  • To show more creative, innovative, agile behaviour
  • To make your marketing or consumer journey more persuasive
  • To master the fundamental theory, but also acquire practical skills
  • Get training, but also coaching and internalisation of the skills
  • To learn by doing, solving an actual business case
Take me to in-company master classes information

For who are the open edition master classes the best fit?

For individuals or <8 people. The open edition master class is perfect for you if you want:

  • To influence people’s choices or behaviour
  • Master the essential theory of behavioural psychology
  • Learn a practical method also to apply this know-how in daily life
  • Increase the success rate of your personal and work goals
  • Get training in a mix of fellow forward minded professionals
  • Get training, but also follow-up training to internalise the skills
  • Learn by doing, solving an actual case during the two days
  • To join the master class alone or with fewer than 8 people
Take me to open edition master classes information

The Academy in numbers

9

The average satisfaction rating of students

350

Students officially graduated as Behavioural Designers

98

Completion rate of our Foundation Course

15

The number of different industries from which people joined

Some of our former students

Some of the organisations we've trained