Learn how to use Behavioural Design to build a more sustainable life, business and world.  

• Learn why some attempts to motivate others are doomed to fail  
• And why others are wildly successful and manage to build a movement 
• Discover what may block and may boost sustainable behaviours 
• Transform your vision into tangible behavioural change  
• Use Behavioural Design to break resistance within the organisation  
• Learn how to nudge people into sustainable behaviours that will stick 

Learn to come up with ideas that change minds and influence behaviour and learn how to pick the right ideas.

• Learn how to come up with ideas that influence choice and behaviour
• Improve your products/services by adding psychological intelligence
• Discover how to trigger users for your product or service
• Learn how set-up an influence strategy
• Gain the skillset to accelerate your ideation to warp speed

A two-month program that combines masterclasses, work sessions and coaching to master the SUE | Behavioural Design Method© further. At the same time, you will build a first personal or business success case by learning how to set-up a Behavioural Design project. Your know-how on the method is deepened by adding new theory, tools and templates. The course is perfect for you if you want to advance and increase your skills to apply the SUE | Behavioural Design Method© in practice. Admission requirement: successfully finished the Behavioural Design Fundamentals Course (previously Foundation Course).

• Deepen and broaden your know-how and skills to apply the  SUE | Behavioural Design Method© in practice
• Learn how to set-up and facilitate a Behavioural Design project
• Work during the course on building your own personal or business Behavioural Design success case
• Training day 1: Enhance your interviewing techniques
• Training dag 2: Gain more skills to use the Influence Framework©
• Training day 3: Master several creative methods to ideate yourself or as a team
• Training day 4: Master the different aspects of prototyping
• Including 30-minute individual coaching session
• Including new tools, templates and know-how
• Including all catering, course materials, slides and personal guidance
• Certification as Behavioural Designer

Learn how Behavioural Design can help you build an organisation that attracts the best talent and makes them thrive.

• Get answers from behavioural psychology to attract the best talent 
• Learn how employee motivation really works 
• Know how to set-up a self-replicating talent machine 
• Learn how to translate your mission into employee behaviours 
• Create a culture that drives empowerment 

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn how to use behavioural psychology principles to write compelling copy no one can resist.

• Learn how to write words that persuade and sell 
• Discover which words can predictably shape choice and change behaviour 
• Learn about which copy pitfalls to avoid 
• Learn how to make your copy persuasive but also personal 
• Master a communication flow powered up with Behavioural Design 
• Optimise your pitch or value proposition 
• Learn how to craft better websites, emails, landing pages, presentations

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn how to use Behavioural Design to build a more sustainable life, business and world.  

• Learn why some attempts to motivate others are doomed to fail  
• And why others are wildly successful and manage to build a movement 
• Discover what may block and may boost sustainable behaviours 
• Transform your vision into tangible behavioural change  
• Use Behavioural Design to break resistance within the organisation  
• Learn how to nudge people into sustainable behaviours that will stick 

A two-month program that combines masterclasses, work sessions and coaching to master the SUE | Behavioural Design Method© further. At the same time, you will build a first personal or business success case by learning how to set-up a Behavioural Design project. Your know-how on the method is deepened by adding new theory, tools and templates. The course is perfect for you if you want to advance and increase your skills to apply the SUE | Behavioural Design Method© in practice. Admission requirement: successfully finished the Behavioural Design Fundamentals Course (previously Foundation Course).

• Deepen and broaden your know-how and skills to apply the  SUE | Behavioural Design Method© in practice
• Learn how to set-up and facilitate a Behavioural Design project
• Work during the course on building your own personal or business Behavioural Design success case
• Training day 1: Enhance your interviewing techniques
• Training dag 2: Gain more skills to use the Influence Framework©
• Training day 3: Master several creative methods to ideate yourself or as a team
• Training day 4: Master the different aspects of prototyping
• Including 30-minute individual coaching session
• Including new tools, templates and know-how
• Including all catering, course materials, slides and personal guidance
• Certification as Behavioural Designer

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

A two-month program that combines masterclasses, work sessions and coaching to master the SUE | Behavioural Design Method© further. At the same time, you will build a first personal or business success case by learning how to set-up a Behavioural Design project. Your know-how on the method is deepened by adding new theory, tools and templates. The course is perfect for you if you want to advance and increase your skills to apply the SUE | Behavioural Design Method© in practice. Admission requirement: successfully finished the Behavioural Design Fundamentals Course (previously Foundation Course).

• Deepen and broaden your know-how and skills to apply the  SUE | Behavioural Design Method© in practice
• Learn how to set-up and facilitate a Behavioural Design project
• Work during the course on building your own personal or business Behavioural Design success case
• Training day 1: Enhance your interviewing techniques
• Training dag 2: Gain more skills to use the Influence Framework©
• Training day 3: Master several creative methods to ideate yourself or as a team
• Training day 4: Master the different aspects of prototyping
• Including 30-minute individual coaching session
• Including new tools, templates and know-how
• Including all catering, course materials, slides and personal guidance
• Certification as Behavioural Designer

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn how Behavioural Design can help you build an organisation that attracts the best talent and makes them thrive.

• Get answers from behavioural psychology to attract the best talent 
• Learn how employee motivation really works 
• Know how to set-up a self-replicating talent machine 
• Learn how to translate your mission into employee behaviours 
• Create a culture that drives empowerment 

A two-month program that combines masterclasses, work sessions and coaching to master the SUE | Behavioural Design Method© further. At the same time, you will build a first personal or business success case by learning how to set-up a Behavioural Design project. Your know-how on the method is deepened by adding new theory, tools and templates. The course is perfect for you if you want to advance and increase your skills to apply the SUE | Behavioural Design Method© in practice. Admission requirement: successfully finished the Behavioural Design Fundamentals Course (previously Foundation Course).

• Deepen and broaden your know-how and skills to apply the  SUE | Behavioural Design Method© in practice
• Learn how to set-up and facilitate a Behavioural Design project
• Work during the course on building your own personal or business Behavioural Design success case
• Training day 1: Enhance your interviewing techniques
• Training dag 2: Gain more skills to use the Influence Framework©
• Training day 3: Master several creative methods to ideate yourself or as a team
• Training day 4: Master the different aspects of prototyping
• Including 30-minute individual coaching session
• Including new tools, templates and know-how
• Including all catering, course materials, slides and personal guidance
• Certification as Behavioural Designer

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn to come up with ideas that change minds and influence behaviour and learn how to pick the right ideas.

• Learn how to come up with ideas that influence choice and behaviour 
• Improve your products/services by adding psychological intelligence 
• Discover how to trigger users for your product or service 
• Learn how set-up an influence strategy 
• Gain the skillset to accelerate your ideation to warp speed 

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses, and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn how to conduct Behavioural Research to spot valuable opportunities for behavioural change and innovation.

• Learn how to do Behavioural Research 
• Know what the difference is between traditional and Behavioural Research 
• Know which human factors influence you and your interviewee 
• How to prepare, do and analyse Behavioural Research 
• Discover how to safeguard the ethics of your research  
• Learn to spot the opportunities that launch your ideation like a rocket 

Our two-day Fundamentals program, which is followed up by six months of weekly digital lessons to internalise, deepen and advance the knowledge and tools learned. In a mix of high-end masterclasses and practical workshops, you’ll master all essential know-how from behavioural economics to predictably change minds and shape behaviour. You will be taught the SUE | Behavioural Design Method©: A hands-on method to practically apply the know-how and develop working strategies and ideas using techniques from the science of influence. Helping you gain more control over successful outcomes of your plans, goals, ideas or policies and making you truly customer-centric. You’ll receive a certificate of recognition.

• Understand human decision-making and the psychology of choice and behaviour
• Discover the ‘human’ behind your client, user or target group
• Unlock novel human insights that deliver both human value and business opportunity
• Translate these into strategies and ideas people using techniques from behavioural economics
• Power up your ideas with persuasion principles from the science of influence
• Learn how to prototype your ideas to increase the certainty of customer fit
• Know how to influence minds, change behaviour, and get the most out of people
• Master a method to turn even complex problems into ideas people will embrace

Learn how Behavioural Design on yourself can help you design a happier life and understand the psychology of happiness.

• Learn how the psychology of happiness works
• Discover what can block and boost your happiness
• Get introduced to Behavioural Design interventions to use on yourself
• Learn to debunk the myths about happiness
• Get concrete advice and tips to change your behaviour